Twitter Blue Launches In The US & New Zealand

There is great news in store for Twitter’s most avid users. Following a launch in June this year in Canada and Australia, Twitter Blue - a premium subscription service - now launches in the USA and New Zealand. 

Twitter Blue lets you ‘undo’ Tweets, allowing you to make changes up to 30 seconds after you post a Tweet, along with a host of other features like a Reader Mode. The company has been taking feedback on board from its initial launch regions. Now, Twitter has launched Twitter Blue in New Zealand and the United States, available across the web, Android and iOS.

Twitter Blue Offerings

Twitter Blue will cost $2.29 in the US and NZ$4.49 in New Zealand. For this price you are granted access to the following features:

  • Ad-free articles: On iOS and desktop, Twitter Blue members can access fast-loading, ad-free articles when they visit news sites from Twitter, such as The Washington Post, USA TODAY, The Atlantic, The Daily Beast, Rolling Stone, BuzzFeed, Insider, The Hollywood Reporter and Search Engine Journal.When Twitter Blue members click news links to these sites, the publisher itself will serve the ad-free reading experience to the user — not Twitter. Currently, Twitter says it has 300 US-based sites up and running on Twitter Blue, and “many more” will arrive in the future.

  • Top Articles: Subscribers can see the most-shared articles in their network over the last 24 hours.

  • Customization: Twitter Blue members can customize their Twitter experience with exclusive app icons, themes, and bookmark folders. They can also customize what appears in their navigation bar.

  • Undo Tweet: Subscribers can preview tweets before they’re sent, giving them the chance to undo the tweet if there’s an error.

  • Early Access to New Features: Subscribers get early access to new features Twitter is testing before anyone else.

Subscribing To Twitter Blue

People in the US, Canada, Australia, and New Zealand can subscribe to Twitter Blue through the main menu on desktop and the mobile app. Subscribing to Twitter Blue is a simple, two-step process.

  • While logged into your account, look for the Twitter Blue icon in the left navigation menu.

  • Tap the icon and then tap the subscribe button that appears at the bottom of the next screen.

  • Tap the icon and then tap the subscribe button that appears at the bottom of the next screen.

  • After tapping the subscribe button you’ll be asked one last time to confirm your subscription before your method of payment is charged.

Enabling A Better Internet for Subscribers

Twitter will pay a portion of its users’ subscriptions to participating news sites based on what users read. Twitter Blue subscribers can see the impact of their reading habits through a transparency feature that shows how much money went to the news sites they visited.

Twitter continues to develop its platform, adding new features and services. From Twitter Blue to Twitter Flight School, the company is exploring opportunities to monetize and evolve. The former may be a subscription-based service, but Flight School provides free learning, covering subjects from digital marketing to branding, by experts in their industries.

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